Wednesday, 14 March 2018

697. Supermarkets with oral medicine consultations (1st part)

The retail unit of Sonae - Sonae MC - wants to reinforce its commitment to health and wellbeing with the opening of 75 dental and aesthetic clinics in the next eight years. The first space Doctor Wells, the name chosen for the network of clinics, was inaugurated this Friday, May 19, at the Colombo Shopping Center in Lisbon.
The first clinic is made up of a team of 25 employees, 15 of whom are physicians. The space includes six medical offices (three dental, two aesthetic and a mixed), a sterilization zone and a waiting room. It operates every day from 9am to midnight, with the possibility of making appointments until 10pm.
The Sonae group wants to open five new clinics later this year, one in Gaia and another in North Shoping, with the remaining locations being studied by the group. By 2018, Sonae wants to open 10 new stores and reach the 75 clinics scattered from north to south of the country. In the area of dentistry, Doctor Well's clinic offers implantology, prosthodontics, orthodontics, dentistry, oral surgery, endodontics, periodontology and oral hygiene services.
The strategy is not just about growing in numbers. The inclusion of other specialties, such as ophthalmology, is being studied as well as the internationalization of the concept in the long term.
During the press conference that took place during the opening of the new clinic, Inês Valadas, Sonae MC manager, said that there is an opening in this market to create a strong brand, not excluding the hypothesis that the growth could go through the acquisition of existing clinics. It was also advanced that one of the strategies of the clinics will go through prices and solutions of accessible payments, as well as agreements with the insurers of the networks Multicare and AdvanceCare.
Beneficiaries of the Well's Health Plan benefit from a direct discount of up to 40% on consultations in the Doctor Well's network, plus a credit of 15% of the amount paid for consultations on Continente Card.

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